From Charismatic Persuader to Knowledge Broker: The Evolving World of Sales

salespeopleToday’s successful sales professional can no longer expect to show up, fill the room with personality, and win based on a persuasive presentation of features and benefits.

The accelerated rate of change in the sales environment is evident in both how buyers are buying and how organizations are hiring salespeople. Now, more than ever, the success of your sales people is critical.

Caliper, an employee-assessment and talent-management-solutions company, has spent over a decade researching the competencies required for success in various job roles – sales included. Download Caliper’s free white paper to learn more about the evolving world of sales, Caliper’s Research into sales job models, and the competencies required for success in distinct sales disciplines.

Take advantage of discounted pricing for Big “I” members, or contact IIABA’s  for more information.

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