You’ve got a super website with all the right marketing phrases, but is the language E&O safe? Experts say it may be worth looking at again, this time with E&O in mind.
A website is not just a marketing tool. Unfortunately, thinking of it only in marketing terms can leave you exposed. Even safe wording and reasonable descriptions of your business model can be used against you in a court of law or mediation if the picture you paint on your site does not match the reality of your operation.
A recent article in IA Magazine reviews common phrases and suggests rewording that helps limit E&O exposure. Also offered are best practices language recommendations that are easy to incorporate into an existing site or new one.
Call IIAT’s Gunnar Kephart at 800-880-7428 to learn how IIAT Advantage E&O can help protect your business against E&O claims.